Virtual events and online streaming appear to be the new norm. The Oregon Brewers Guild is presenting their second virtual festival, the Drink Beer, Be Kind Virtual Beerfest on Saturday, June 27th. This event will include chats with brewers far and wide, live music performances, comedy and axe-throwing.
More from a press release:
Out-of-state guests include Vinnie Cilurzo from Russian River Brewing (Calif.), John Mallett from Bell’s Brewery (Michigan), Will Kemper of Chuckanut Brewery (Washington), and Ashleigh Carter and Bill Eye from Bierstadt Lagerhaus (Denver).
The Guild is selling a limited-edition shirt, and raffling off chances for beer fans to put their dog’s photo on Heater Allen’s 2020 Sandy Paws holiday beer label (distribution in OR, CA, and WA). This is an annual tradition at Heater Allen, and the Guild is delighted to be the recipient of this year’s raffle.
Tickets to the fest are just $5, and all proceeds from the fest, shirt sales and raffle tickets help the nonprofit guild to promote, protect and advocate for independent breweries in Oregon.
“Beer fans and brewers sent a clear message after our May virtual fest: ‘Do it again,'” said OBG Co-Executive Director Tony Roberts. “This event can’t replace the outdoor festivals we’re missing this year, but we can still connect, have a great time, and even learn a thing or two.”
Participants The festival begins at 1 pm. The Guild is finalizing the schedule, but current highlights include:
What’s with the name? Breweries and customers alike are grappling with a post-COVID reality that has drastically changed what it means to go grab a beer. The Guild encourages everyone to follow this simple mantra when you’re out at your favorite brewer:y Drink Beer, Be Kind. Remember, we’re all in this together.
The Guild is working with several participating breweries to provide deals and specials on takeout and delivery beer. Stay tuned for details.
Please note, unlike the previous festival, panels will only be available in the Zoom Room. There will be additional content on Facebook. Buy a ticket and get connected. And don’t forget, ticket holders will be sent a link to watch all of this content anytime after the festival.
See below for additional details on the shirts, the Sandy Paws label and the Guild.
Get the shirt Show some love for Oregon craft beer with this limited-edition shirt! The slow reopening process has been tricky for brewers and beer fans to navigate, but we can all make it through if we heed this simple advice: Drink Beer, Be Kind. All proceeds from the sale of this shirt benefit the Oregon Brewers Guild’s efforts to promote, protect and advocate for independent breweries in Oregon.
Your Dog Could Be on This Label!Want your dog on a beer label? Heater Allen Brewery is again raffling off the chance to place your pooch’s pic on their Sandy Paws label! All raffle proceeds benefit the Oregon Brewers Guild. Here’s a look at the 2019 Sandy Paws label….this could be your dog! Get your raffle tickets today – $25 for a single entry or five entries for $100. Click the “Buy Tickets” button to purchase.
Founder of The New School and most frequent contributor Ezra Johnson-Greenough has worked in the craft beer industry for almost 10 years, doing everything from illustrating beer labels to bartending at renowned beer bars and breweries like Belmont Station, Apex, Laurelwood and Upright Brewing. He has also had a hand in creating events like the Portland Fruit Beer Festival, Portland Beer Week, and the Brewing up Cocktails series. He is available for freelance consultation in marketing, events, graphic design and branding.