Brewing with Cannabis: Using THC and CBD in Beer
One of the latest growing trends in craft beverages is harnessing the power of Cannabis properties THC and CBD. In their latest book release, Brewers Publications® has recruited trailblazing brewer Keith Villa who invented Blue Moon and has now refocused his efforts on cannabis beers with Ceria Brewing. The new publication Brewing with Cannabis: Using THC and CBD in Beer is essential reading for those seeking information on the responsible and legal use of cannabis in brewing.
More from a press release:
Author Keith Villa, Ph. D., is a trailblazer in the rapidly growing market of non-alcoholic cannabis-infused beers as the brewmaster and co-founder of CERIA Brewing, based in Arvada, Colorado. In 2018, CERIA made Colorado brewing history with the state’s first THC-infused, non-alcoholic, craft beer. Mr. Villa began his decades-long brewing career as founder and head brewmaster of Blue Moon Brewing Company, an operating unit of MillerCoors, where he retired after 32 years. In addition to practical instruction and recipes, Villa explores the unique characteristics of cannabis plants and the similarities to hops, as well as the physiological effects of terpenes and cannabinoids.
“As the stigma around cannabis continues to dissipate, it is my aim to bring cannabis to the people in a form that’s socially acceptable,” said Villa. “Brewing with Cannabis: Using THC and CBD in Beer, is a science-based guide for brewers at any scale, providing the information they need to learn about cannabis and to legally and responsibly enjoy a different type of beer.”
Brewing with Cannabis author and Ceria Brewing founder Keith Villa
Written for professional craft brewers and avid homebrewers alike, Brewing with Cannabis: Using THC and CBD in Beer is on sale now at BrewersPublications.com and available for preorder at book retailers. From July 12 through July 19, Brewers Association and American Homebrewers Association members receive an exclusive 25% off the retail price of $19.95 and all BrewersPublications.com orders receive free standard shipping with the purchase of Brewing with Cannabis.
Brewers Publications supports the mission of the Brewers Association by publishing books of enduring value for amateur and professional brewers, as well as titles that promote understanding and appreciation of American craft beer. With more than 60 titles to choose from, Brewers Publications is the leading publisher of contemporary and relevant brewing literature for today’s craft brewers, homebrewers, and beer enthusiasts.
Brewing with Cannabis: Using THC and CBD in Beer
Author: Keith Villa
ISBN: 978-1-938469-69-5
EISBN: 978-1-938469-70-1
Size: 6" x 8.875", 250 pp
Format: Paperback
Cover Price: $19.95
Publication Date: August 2, 2021
About the Brewers Association
The Brewers Association (BA) is the not-for-profit trade association dedicated to small and independent American brewers, their beers and the community of brewing enthusiasts. The BA represents 5,400-plus U.S. breweries. The BA’s independent craft brewer seal is a widely adopted symbol that differentiates beers by small and independent craft brewers. The BA organizes events including the World Beer Cup®, Great American Beer Festival®, Craft Brewers Conference® & BrewExpo America®, SAVOR™: An American Craft Beer & Food Experience, Homebrew Con™, National Homebrew Competition and American Craft Beer Week®. The BA publishes The New Brewer® magazine, and Brewers Publications® is the leading publisher of brewing literature in the U.S. Beer lovers are invited to learn more about the dynamic world of craft beer at CraftBeer.com® and about homebrewing via the BA’s American Homebrewers Association® and the free Brew Guru® mobile app. Follow us on Facebook, Twitter, and Instagram.