Sierra Nevada Brewing launches Non-Alcoholic Trail Pass Variety Pack
Sierra Nevada Brewing Co. has announced the launch of its new Trail Pass Non-Alcoholic Variety Pack, and the all-new Trail Pass Non-Alcoholic Hazy IPA in a stand-alone 6-pack format. Both new packs hit shelves nationwide in December 2024. The convenient variety pack of twelve 12-ounce cans offers four distinct non-alcoholic styles, and stands as the first nationally available variety pack of NA brews.
The Trail Pass Non-Alcoholic Variety Pack features:
(New!) Trail Pass Hazy IPA: Leaning into the brewery’s well-known track record of fan-favorite hazy IPAs, this NA version is a juicy take on the style, bursting with citrus and tropical hop flavors. It is also launching in a stand-alone 6-pack of 12-ounce cans.
(New!) Trail Pass Brewveza: A non-alcoholic brew inspired by the flavors and refreshment of a Mexican-style blonde ale. It features a light body, a hint of lime, and a touch of salt.
Trail Pass IPA: The original Sierra Nevada NA IPA boasting citrus and pine hop notes with a clean bitterness.
Trail Pass Golden: A refreshing golden style packed with smooth malt character and a crisp finish for easy drinking.
“At Sierra Nevada, we're constantly pushing the boundaries of what's possible in the world of craft beverage,” says Pryce Greenow, CEO and President at Sierra Nevada Brewing Co. “The Trail Pass Non-Alcoholic Variety Pack exemplifies this spirit. It allows beer lovers to explore a range of non-alcoholic styles, from the citrusy bite of our IPA to the refreshing lime and salt notes of the Trail Pass Brewveza. We believe this variety pack offers a perfect companion for any adventure, allowing you to enjoy flavorful, high-quality craft brew experiences without the alcohol.”
All the Trail Pass brews are made using a maltase negative yeast strain. Though more difficult to work with, this process results in a higher-quality beverage more like traditional beer, but with less than 0.5% ABV.
The Trail Pass Non-Alcoholic Variety Pack (MSRP $19.99) and Trail Pass Non-Alcoholic Hazy IPA 6-pack (MSRP $11.99) will both begin appearing on retail shelves across the U.S. in December 2024.