Best Day Brewing introduces Wild American Non-Alcoholic Pilsner

Best Day Brewing out of California, is taking on the challenge of a crisp and clean American Pilsner made non-alcoholic. As one of the fastest growing exclusive non-alcoholic (NA) craft beer brands has continuously pushed the category into previously unheard of beer styles in NA such as Galaxy RIpple double IPA.

More from a press release:

Best Day Brewing’s latest is Wild American, a much anticipated addition to its award-winning craft beer lineup. A golden, classic American Pilsner featuring American-grown ingredients that delivers the refreshing taste of one of America’s most iconic beer styles, without the alcohol.

The debut of Wild American showcases Best Day’s commitment to brewing excellence. At just 33 calories, Wild American aims to bring drinkers a new, non-alcoholic craft beverage capturing the same crisp taste and easy-drinkability of the familiar American Pilsner. Best Day Brewing brews its beer to full strength and then removes the alcohol through a process designed to preserve the beer’s original characteristics, ensuring that longtime beer lovers can rotate through their favorite non-alcoholic styles without sacrificing the same high-quality taste.

“American-style lagers are deceptively difficult to brew, and in non-alcoholic beer, the simplest beer is the hardest to get right,” said Tate Huffard, CEO and Founder of Best Day Brewing. “Wild American has been years in the making. It delivers that same clean, crisp, classic experience people love, without alcohol, and shows just how good this category can be.”

According to the Brewers Association, dollar sales of non-alcoholic beverages grew 159% from 2021 to 2025. While many early non-alcoholic craft beers focused on hop-forward styles like IPAs, the rapid growth of the category is creating demand for the same classic styles consumers already love in traditional beer. The American Pilsner is a natural next step for Best Day Brewing as the brand expands its non-alcoholic portfolio.

Wild American also celebrates the spirit of everyday Americana: the surfers, musicians, mechanics, grill masters, trail runners, and weekend adventurers who make up the fabric of our experiences. The beer is designed to feel approachable, making it a refreshing option crafted for anyone who enjoys great beer, whether they’re drinking alcohol or not.

Wild American is available now in retailers nationwide and on bestdaybrewing.com. Wild American will also be available this spring in the new Best Day Brewing Classic Variety 12-pack, alongside Electro-Lime and the Kölsch. This American Pilsner joins Best Day Brewing’s award-winning lineup of non-alcoholic craft beers, including Galaxy Ripple, West Coast IPA, Hazy IPA, Kölsch, and Electro-Lime.

For more information about Best Day Brewing and its full beer lineup, visit bestdaybrewing.com.



About Best Day Brewing

Best Day Brewing is on a mission to pioneer the ‘future of drinking’ and create the world's best-tasting non-alcoholic craft beer. Rooted in the relentlessly optimistic ethos of ‘Best Day Yet,’ Best Day crafts exceptional non-alcoholic beer with unparalleled attention to detail and premium ingredients. This synergy empowers consumers to have a freedom of choice like never before, without sacrificing quality or experience, because life is chock-full of moments that deserve a great beer without the booze.

Best Day Brewing's full-flavored range of award-winning craft brews includes Galaxy Ripple, West Coast IPA, Hazy IPA, Kölsch, Wild American and Electro-Lime, as well as rotating limited-edition flavors. Available online at www.bestdaybrewing.com and Amazon, as well as in 40 states in 5,000+ retailers, including Whole Foods, Target, BevMo, H.E.B., and Total Wine. For more information, visit www.bestdaybrewing.com.

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